University of Richmond Content System

Overview

UR Now is a digital hub created to showcase the University of Richmond’s news, achievements, and stories to a global audience. As part of the platform's launch, I led the brand development and designed a versatile system for the editorial team to distribute visually engaging, weekly email updates. This UR Now brand leverages established university colors and typography, while introducing new graphic elements inspired by the university’s architecture.

My roles

Art Direction

Brand Strategy

illustration

Design System

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